chrisdecker.com » Facebook http://www.chrisdecker.com Web Development, Social Media, Marketing Wed, 16 Jun 2010 23:37:53 +0000 en hourly 1 Facebook Comments Get “Like” Button http://www.chrisdecker.com/facebook/facebook-comments-get-like-button/ http://www.chrisdecker.com/facebook/facebook-comments-get-like-button/#comments Wed, 16 Jun 2010 23:27:08 +0000 Chris http://www.chrisdecker.com/?p=528 Beginning today, Facebook will be rolling out a new feature – a “Like” button for comments. The “Like” feature was first rolled out in 2009 and Facebook states that it is one of the most heavily used features of the site. I’m glad Facebook decided to get more granular with this feature. Now, you can show your appreciation for a good comment instead of having to “Like” the whole status. And similar to the current “Like” feature for statuses, the commenter will get a notification that you “Like” their comment.

So what do you think? Do you “Like” this new feature or do you think it adds even more confusion to Facebook?

]]> http://www.chrisdecker.com/facebook/facebook-comments-get-like-button/feed/ 0 My Idea for Facebook Design Changes http://www.chrisdecker.com/facebook/my-idea-for-facebook-design-changes/ http://www.chrisdecker.com/facebook/my-idea-for-facebook-design-changes/#comments Sat, 06 Feb 2010 14:35:59 +0000 Chris http://www.chrisdecker.com/?p=460 This one is going to be short and sweet. Facebook recently rolled out their new design to about 80 million people, but I wasn’t lucky enough to be one of them and I am frustrated by this. We all know that many people resist change, but I consider myself to be sort of a change agent. I view change as an opportunity and I’m usually optimistic about change until proven otherwise. I also enjoy helping others and guiding them through change. Why does all this matter you ask?

The problem

How am I supposed to help my friends and peers with a change in design that I can’t even experience for myself? Facebook left me out in the cold on this one. I was prepared to do screenshots and blog about the new changes, share some helpful tips for use of the new design, etc. I wonder how many of you wanted to do the same thing?

So here is my idea…

From now on, I think Facebook should give people an opportunity to opt-in to a new design a week or two before it comes out so that people like me can be prepared to help through the transition. This would make more sense to me than rolling it to 80 million people at random.

What are your thoughts?

]]> http://www.chrisdecker.com/facebook/my-idea-for-facebook-design-changes/feed/ 2 The Benefits of Facebook Fan Pages http://www.chrisdecker.com/facebook/the-benefits-of-facebook-fan-pages/ http://www.chrisdecker.com/facebook/the-benefits-of-facebook-fan-pages/#comments Fri, 08 Jan 2010 15:04:28 +0000 Chris http://www.chrisdecker.com/?p=422 Facebook is the second most visited site on the Internet and has over 350 million members. The opportunity to connect with your customers and potential clients is enormous, but many businesses and organizations still don’t have a Facebook fan page. Fan pages were created for businesses, institutions, organizations and people (public figures, writers, musicians, artists). Let’s take at look at some of the benefits of having a Facebook fan page.

  1. It’s free! That’s right, no startup costs or monthly fees. How many other opportunities can you think of to connect and communicate with your customers that are free? (Note: While fan pages are free to create, you should consider that it will take someone’s time and attention in your organization to properly manage the fan page)
  2. Fan pages are publicly visible. This is good because it allows people that aren’t even members of Facebook to view your page. Google can index the page and include it in search results.
  3. Fan pages offer stats. You can track metrics such as how many fans you have, age and gender, what country your fans are from, and how many likes, comments and wall posts your fans are contributing. This will help you determine what works and what doesn’t work with the page.
  4. Gain access to your fan’s stream. Status updates posted to your fan page will show up your fan’s stream. You may be concerned that you are spamming your fans. Don’t worry, they expect it! They want to see your updates – that’s why they signed up.
  5. Give them the opportunity to interact. Having a fan page provides a place for your fans to engage you and each other, building community. This could backfire if you don’t have a plan for dealing with complaints and negative comments, so be sure to think about that ahead of time.
  6. You can advertise your fan page. You can spend a little money to have your fan page appear in Facebook ads that are targeted to your selected demographic.

These are a few of the benefits of having a Facebook fan page for your business or organization. What are some other reasons you can think of for having a fan page?

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